Where a winner is created by the time at which they participate in the promotion, according to pre-determined winning time slots or 'moments'. This is often the most suitable and fair method of ensuring all the prizes are available to be won by consumers.
The ability to distribute and audit prizes via "winning moments" requires skill and experience to get it right. At Enable we have undertaken a vast number of winning moment mechanics and know what works and how best to implement it.
Precise start and finish times and dates need to be set and the random distribution, or seeding of the actual winning moments within the promotional period, must be fair, random and preferably independently monitored.
Security around winning moments is as critical as for winning codes and data security must be maintained at all times, whilst monitoring of entries can help identify fraudulent attempts.
Need help running your promotional marketing activity? Then look no further, call us on 01934 853770, email us or read What We Do.